Digital Marketing Executive APPLY NOW

Melaka
Ecommerce
Full time

Responsibilities & Duties:-

  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Designs, builds, and maintains our social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop off points and optimizes user funnels.
  • Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
  • Provides thought leadership and perspective for adoption where appropriate.


Requirements:-

  • 1 year of experience as a Digital Marketing Executive
  • 1 year of experience in developing and implementing digital marketing strategies
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Good knowledge of all different digital marketing channels
  • Good knowledge and experience with online marketing tools, ad serving tools and best practices. (e.g., Facebook Ads)
  • Sense of ownership and pride in your performance and its impact on a company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • BSc degree in Marketing, Digital technologies or relevant field


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