Digital Marketing Executive

Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Identifies trends and insights and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Collaborates with internal teams to create landing pages and optimize user experience.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Identifies critical conversion points and drop off points and optimizes user funnels.
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Provides thought leadership and perspective for adoption where appropriate.

1 year of experience as a Digital Marketing Executive
1 year of experience in developing and implementing digital marketing strategies
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
Good knowledge of all different digital marketing channels
Good knowledge and experience with online marketing tools, ad serving tools and best practices. (e.g., Facebook Ads)
Sense of ownership and pride in your performance and its impact on a company’s success
Critical thinker and problem-solving skills
Team player
Good time-management skills
Great interpersonal and communication skills
BSc degree in Marketing, Digital technologies or relevant field